Hi, I’m Lorna Burford

Hi, I’m Lorna, the founder and owner of Ford la Femme. This is where I share my personal style, my life, fashion, health, travel and things that I love. Some of you may know me as the former editor and writer of a past denim website, but I am still passionate about denim, having also founded The Jeans Blog, so if you love denim and found me through those searches, it’s nice to meet you!

I’m 34 and I live in Bath, England, but I do have a passion for travel, and I absolutely adore the United States, feeling like it’s my second home. I am a professional blogger, turning what once was originally a hobby, into a career. I founded Ford la Femme in 2010 from a love of fashion and personal style, and I absolutely love what I do, it’s allowed me to create a community here online where I have developed friendships and connections with so many people. Along with a way to share my designer and luxury item reviews with you. I also use social media everyday, so don’t forget to follow me on Instagram for exclusive photos, videos and updates in real time.

I have designed a pair of jeans for a denim company called Prima Jeans (which you can see by clicking here) and I have done a collaboration with Paige Premium Denim as well! That was really exciting as the jeans we designed (the wash was called Lorna) were sold in quite a lot of places (Selfridges was one place) and sold out. I’ve also collaborated and part designed a pair of Yoga Jeans leggings, and the plan is to eventually have my own brand of clothing in the near future.

My passion for denim and blogging has really given me some wonderful opportunities in my life; like attending the Last Christmas movie premiere in London, travelling the world, being featured in ASOS magazine, working with Clarks Village, going to the Donna Ida Denim Clinic, attending Paige’s VIP Cocktail Party, doing loads of Press Days in London and more!

I was voted Bath in Fashion’s blogger of the year, which was incredible, I was shortlisted for Best Designed Blog by Company Magazine too, while The Jeans Blog was a finalist in the UK Blog Awards. I have also been featured in LOOK magazine, ASOS, InStyle, Elle Korea and Bath Life magazine numerous times, written an article for InBath and various other publications as well as numerous blogs. Best of all though, in June of 2013, I got to attend LuisaViaRoma’s Firenze4Ever event in Florence in Italy! It was absolutely incredible and I loved every minute of it!

I have got to meet some amazing people and readers through blogging and you all make everything worthwhile. I can’t thank my fans/readers enough for that. Thank you for being on this journey with me. Lorna.

Please Follow Me On:

Facebook | Twitter | Bloglovin | Pinterest | Instagram | YouTube

Lorna’s Awards:

Bath in Fashion Blogger of the Year 2013 – Winner
Company Magazine Best Designed Blog of the Year 2014 – Finalist
LOOK Again Blogger Stylist Contest 2014 – Winner
UK Blog Awards 2015 Best Fashion Company – Finalist
Cosmopolitan Blog Awards Content Of The Year 2016 – Finalist
Vuelio Top 20 UK Fashion Blogs 2017 – 6th
Vuelio Blog Awards – Fashion – Finalist
Vuelio Top 10 UK Women’s Fashion Blogs – 2014-2023

As Seen In:

LOOK Magazine
Elle Korea
Bath Life
& More…

You can get to know me a little better with my Q&A’s here.
You can check out my outfit posts here.
For advertising inquiries, please click here.

Disclosure – Ford la Femme uses affiliate links in some of the posts – this means if you buy through the affiliated links I share, a small commission is passed to me for referring you. This is of no extra cost to you, but it helps keep my blog funded as it can be quite expensive. If you do wish to support me, buying through my links is a huge help! Thank you.


  1. Min
    April 1, 2010 / 3:47 pm

    Hi Lorna, congrats for your new website opening! I have been a big fan of your denim blog and got a lot of helpful advices from you. Thank you so much.:)

    • April 1, 2010 / 4:00 pm

      Thank you πŸ™‚ That means a lot!

  2. elisabetta
    April 2, 2010 / 6:45 pm

    hi! congratulations!!!!I LOVE denimblog ,I follow it every day and i think im gonna follow this one too!!
    a big hug from italy

    • April 2, 2010 / 6:49 pm

      Thank you πŸ™‚ That means a lot to me πŸ™‚

  3. June 6, 2010 / 6:33 am

    Hey Lorna!

    Tks for adding me on twitter iΒ΄m now a follower to Raindrops!

    I always loved England though i live in Brazil in Amazon Jungle – =).

    Hug and kisses from brazil.


    • June 6, 2010 / 11:18 am

      Thank you Erica πŸ™‚ I’m glad you like my blog!

  4. Lisa G
    June 19, 2010 / 4:03 am

    Hi Lorna, Looked around your blog tonight and it is really good. Someday I will get around to making a blog of some kind myself. I also follow denim blog. πŸ™‚ Have a super weekend

    • June 19, 2010 / 11:19 am

      I’m really glad you like it! That means a lot to me πŸ™‚ Thanks for being a fan of mine and DenimBlog πŸ˜€

  5. July 17, 2010 / 12:42 pm

    thanks for following me on Twitter, I’m really liking your blog. So many pretty pictures.

  6. Nicole G
    August 7, 2010 / 3:00 am

    Hi Lorna! I saw the link to your blog on the Purse Forum but I remember you from the old days on the Honest Forum before the Denim Blog! (My HF name was Surfsup). Great to see you and read your blogs! You guys are doing great on Denim Blog, I am really impressed! I love the jeans you designed for Prima Jeans! I wish you the best and look forward to reading more of your work!

    Take care,

    • August 7, 2010 / 3:06 am

      Hi Nicole πŸ™‚
      I remember you too, that was such a long time ago now! Thank you so much for the compliments, that’s really kind of you πŸ™‚ I’m glad you like DenimBlog too. I don’t frequent the denim forums anymore, I only go on TPF now. And thank you for the nice words about my Prima Jeans, that really means a lot to me! Are you still into denim?

  7. Nicole G
    August 7, 2010 / 7:34 pm

    I am still into denim, although I don’t have as many pairs as I used to! I still love my COH but have been venturing into J Brand and Denimocracy jeggings! So comfortable! Now that I am done having kiddos, I have been trying to shop more and build up my wardrobe. I am so excited to hear about the projects you are working on (when you can talk about them πŸ˜‰ I think it’s so awesome that your hard work has paid off with great opportunities! I frequent TPF often and stumbled upon you in a CL post. I love your pink CL’s!

    • August 7, 2010 / 9:59 pm

      I love J Brand! Have you tried Paige’s and 7s? I can’t wait to be able to talk about what I have coming up! Hopefully soon, like in the next couple of months πŸ˜€ What is your username on TPF? I will look out for you πŸ˜€ You can also email me anytime you want to if you do want to. I do work really hard every day and that’s really nice to know other people appreciate it and can see that, thank you so much!

  8. Nicole G
    August 8, 2010 / 6:14 pm

    I have had Paige bootcut in the past but not skinnies. And I have yet to try 7s, not sure what I am waiting on πŸ˜‰ My TPF name is Hiswifetheirmom. Yes, keep in touch! And you are so welcome πŸ™‚ It was so great talking to you, Lorna! Take care and keep me posted!

  9. Myrle Klancnik
    September 10, 2010 / 5:18 pm

    I found this page through Facebook (a friend of mine posted it). After reading the article, I clicked Like and reshared it. More power to you.

  10. sehat
    October 10, 2010 / 2:42 pm

    Can I just say what a relief to find someone who actually knows what theyre talking about on the internet. More people need to read this. I cant believe youre not more popular because you definitely have the gift.

  11. November 25, 2010 / 5:22 am

    England? I would not have guessed. Taht’s super cute.

    • November 25, 2010 / 11:47 am

      Yeah, I was born here and have lived here my whole life πŸ™‚

  12. January 18, 2011 / 5:10 am

    you look cute and delicate!

    • January 18, 2011 / 5:13 am

      Thank you πŸ™‚

  13. February 2, 2011 / 7:28 pm

    Hello from Brazil, Lorna!

    • February 2, 2011 / 7:29 pm

      Hello πŸ˜€

  14. Alice Barnfield xx
    July 19, 2011 / 9:42 am

    hey Lorna love the website πŸ™‚ xx

  15. Syd
    July 22, 2011 / 3:25 pm

    Hello from Taiwan! I check your website for updates on a daily basis. Love your site sooooooo much.

    • July 22, 2011 / 3:29 pm

      Thank you Syd! I appreciate that πŸ™‚

  16. July 29, 2011 / 1:27 pm

    Just now i realized that you have a denim website. I’m in love with denim all my life and i think it’s top material! I always used denim! Glad that we share same passion (:

    • July 29, 2011 / 5:13 pm

      Yeah! I run DenimBlog.com as well πŸ™‚ I’m glad you love denim too! It’s amazing, I live in it πŸ˜€

  17. November 9, 2011 / 12:39 pm

    Hi Loma! thank you for visiting my blog, i’m honored:) Congrats for YOUR blog, it’s awesome. I’d like to know more about you and your blog, and maybe (why not?) create a cable and sharing our ideas!!
    Let me know and, again, your blog is fantastic!


  18. November 16, 2011 / 8:49 am

    Hi Lorna I’m Ella and I love jeans, mostly Levis though!!

    I love your blog and you’ve made me think I should try other jeans πŸ™‚

    When would you be commenting on other Levis jeans mind you? I do love them and would hope to see more reviews.

    Keep up the great work babe πŸ™‚

    • Lorna
      November 17, 2011 / 12:19 pm

      Hi Ella πŸ™‚ Thanks for liking my blog! I don’t wear Levi’s all that often, they are not one of my favourite brands. I have a boyfriend pair and a few Slight Curves but I don’t really wear them πŸ™‚ You should definitely try out other jeans and brands! I think you might be suprised!

  19. November 17, 2011 / 7:21 pm

    hii, i don’t know how to write email to you!
    but i hope this comment would pass by πŸ™‚
    thanks for your lovely comment at my blog!
    we can follow each other if you’d like and let me know!


    • Lorna
      November 17, 2011 / 7:57 pm

      Thank you for the comment πŸ™‚ I’m glad you like my blog!

  20. Cinthia
    February 11, 2012 / 5:31 pm

    Another HELLO from Brazil, Lorna!!

    Just love youΒ΄re looks!
    You are so cute!!

    • Lorna
      February 11, 2012 / 6:24 pm

      Thank you so much Cinthia!

  21. February 24, 2012 / 3:04 pm

    Hi Lorna!
    Thank you very much for your comment,on my other blog(on blogger), this one is the same just on wordpress πŸ™‚ and it’s easier for me to follow you here!
    You are very young!!!
    My best wishes!

    • Lorna
      February 24, 2012 / 3:16 pm

      Thank you Simphony πŸ™‚ I’m not that young actually, I’m 23! Thank you for being a fan!

      • February 24, 2012 / 3:29 pm

        :))) 23 is tooo young!!! you have all possibilities in the world!!! you can dream everyday about what you want to do! of course you are young!

        • Lorna
          February 24, 2012 / 3:33 pm

          I thought you were around the same age! You look very young in your photo! πŸ™‚

          • February 24, 2012 / 4:12 pm

            :)) very flattering! thank you, but I’m a bit ..a bit more than 23 πŸ™‚ not that I have a problem with that! I am 9 years older than you,and happy with my age!

            • Lorna
              February 24, 2012 / 4:29 pm

              Well you definitely look younger πŸ™‚ which is a good thing πŸ™‚

              • February 24, 2012 / 4:33 pm

                πŸ™‚ thank you very much!

                • Lorna
                  February 24, 2012 / 4:39 pm

                  You are welcome πŸ™‚

        • March 5, 2016 / 7:18 am

          Hey Laura you lovey

          • Lorna
            March 6, 2016 / 6:38 pm

            Thank you, it’s Lorna though!

    • Lorna
      April 12, 2012 / 10:20 pm

      Thank you so much!!

  22. April 25, 2012 / 11:17 pm

    Hey, there Lorna! Thanks zillion for swinging by my blog and for commenting on my post, I am honored πŸ™‚ I’m going to visit your post now after this note and already saw some nice ombre trend I love! Come back and visit me sometime πŸ™‚


    • Lorna
      April 25, 2012 / 11:45 pm

      Thank you Mrs C πŸ™‚ I’m glad you like my blog too! Same for you, hopefully you stop by again! πŸ™‚

  23. April 29, 2012 / 2:24 pm

    Love your blog !
    Thanks for your comment ,I follow you on bloglovin ,Would you like to follow each other ?
    Kisses from Italy πŸ™‚

    • Lorna
      April 29, 2012 / 4:17 pm

      Thanks Marika! Where do you want to follow each other? πŸ™‚

  24. May 1, 2012 / 10:07 am

    HI Lorna, I totally love your blog! Thx for writing a comment at mine πŸ™‚ I just liked you at facebook. If you like you can “like” my blog as well…

    Love, Hannah

    • Lorna
      May 1, 2012 / 10:16 am

      Thanks Hannah πŸ™‚ Glad you like it! I will check out your FaceBook now!

  25. May 1, 2012 / 9:21 pm

    On bloglovin and Gfc ?

    • Lorna
      May 1, 2012 / 10:34 pm

      I can do Bloglovin but I don’t have GFC, sorry!

  26. December 10, 2012 / 3:04 am


    After stalking most of your DenimBlog and Raindrops of Sapphire posts, I have decided we must be friends! Since I feel like I know so much about you (aka your impeccable taste for clothes!), I decided to share my blog with you in hopes of us developing a friendship. (I realize I sound crazy, so, feel free to (not) humor me :P)

    You are the cutest and I can’t thank you enough for all your denim help and input these past few days (I posted on your Paige Skyline Porcelain Leaf page and the Koral Merlot page). I have this thing about not following people on Instagram unless I know them, but you may be the first “famous” person I follow on Instagram! πŸ™‚

    All the best!

    • Lorna
      December 10, 2012 / 11:51 am

      Hi Jess πŸ™‚ Thank you so much! That’s really kind! I’m so flat you like my blog and DenimBlog, it means a lot to me! Of course I will check your blog out and see what it’s about! That’s really funny you consider me as famous though, ha ha πŸ™‚

      • Jess
        December 10, 2012 / 7:27 pm

        Thank you for taking time out of your busy life to read and comment on my blog. It was such a kind gesture! πŸ™‚ You’ve got my email so feel free to email me to begin our newfound friendship! πŸ˜‰ (I am both serious and kidding.)

        It’s official, you are the first “famous” person I follow on Instagram (I’m moxylicious). Have a lovely day!

        • Lorna
          December 10, 2012 / 7:28 pm

          Ha ha thanks Jess πŸ™‚ although I don’t really consider myself to be famous so to speak, but that’s really kind of you to think that way! πŸ™‚

  27. alexander
    February 6, 2013 / 1:35 pm

    Hi Lorna. Im from moscow and u can delivered to my country?

    • Lorna
      February 6, 2013 / 1:53 pm

      Hi! How do you mean deliver?

      • alexander
        February 6, 2013 / 2:05 pm

        I’m sorry for my English. Mail or delivery service FedEX, UPS or any other

        • Lorna
          February 6, 2013 / 2:20 pm

          But I’m not a shop? I don’t sell anything?

          • alexander
            February 6, 2013 / 2:30 pm

            So you do not sell the goods?” I just thought that you can sell the goods which is not in the stores and send mail. And what are you doing?

            • Lorna
              February 6, 2013 / 2:48 pm

              No I don’t sell anything. I’m a blogger, a bit like a magazine, but online. Not a shop πŸ™‚ Hopefully that helps? πŸ™‚

              • alexander
                February 6, 2013 / 2:57 pm

                OK, can you tell what the design of Internet-shops you have c male clothing

                • Lorna
                  February 6, 2013 / 3:08 pm

                  Sorry I don’t understand what you mean?

  28. May 4, 2013 / 3:33 am

    Now following Lorna. Your blog looks great!

    • Lorna
      May 4, 2013 / 2:19 pm

      Thanks Erica! I’m following you on Bloglovin too!

  29. Eric
    May 25, 2013 / 3:17 pm

    Lorna you are stunning. You remind me of taylor swift but much prettier and you have a better style

    • Lorna
      May 26, 2013 / 6:46 pm

      Thank you Eric! That’s what a lot of people say! That I look like Taylor I mean.

    • Lorna
      August 15, 2013 / 11:35 am

      Thank you so much Katie!

  30. September 15, 2013 / 4:36 pm

    i have been your denim blog fan for along time
    you are so cute

    • Lorna
      September 15, 2013 / 8:36 pm

      Thank you so much! That’s really kind!

  31. ifan
    October 1, 2013 / 2:25 am

    Just read your “My Obsession With Jeans & My Favourite Denim”. What do you think about japanese denim? And do you have one of them?

    • Lorna
      October 1, 2013 / 2:26 am

      Thanks for reading it, if you want to comment on that particular post, it might be easier. I get a lot of comments, so it’s easier to keep them in the designated areas so I know what I’m replying to πŸ™‚ We can chat on that post about Japanese denim if you want to πŸ™‚

  32. December 29, 2013 / 3:53 am

    Hey Lorna, would you go on a date with me? πŸ˜‰

    • Lorna
      December 29, 2013 / 12:35 pm

      Lol, I’m not even sure how to answer that one, I’m not single πŸ™‚

  33. January 7, 2014 / 10:36 pm

    Your blog is incredible! I love it! And you are very beautiful! β™₯

    • Lorna
      January 7, 2014 / 10:46 pm

      Thank you so much, I’m glad you think so! That’s kind !

  34. Aroma
    March 19, 2014 / 6:32 pm

    Hey Lorna !

    Not only you, your blog is awesome as well πŸ˜‰

    Keep up the good work.


    • Lorna
      March 19, 2014 / 7:58 pm

      Thank you so much πŸ™‚

    • Lorna
      August 3, 2014 / 4:45 pm

      I’m the editor in chief and have been running it for about 7 years πŸ™‚ I don’t own it, but I do own The Jeans Blog http::/thejeansblog.com which I think you will love too if you love denim! πŸ™‚

  35. Lady
    September 7, 2014 / 2:08 pm

    Hi lorna i am lady from the philippines , i ve been reading all your blogs since i was so interested in fashion and you are my inspiration. Can you please make me a fan sign ” i love talipanaz!” Its my group here in the Philippines. Take a photo with you holding the fan sign. Pretty please thanks

    • Lorna
      September 7, 2014 / 11:15 pm

      Hi, thank you very much! That’s really kind of you! I’m so glad you like them! Unfortunately I’m not able to do fan signs as I don’t know anything about the cause or group, but I wish you the best of luck with it and I’m very grateful that you are a fan!

  36. Mani
    December 31, 2014 / 10:18 am

    U r vry beautiful. R u single or engaged. Like ur Denim. Love u. Wish u in my life.

  37. mani
    December 31, 2014 / 10:23 am

    Hi lorna, like ur demin. Love u. U r so sweet.

    • Lorna
      December 31, 2014 / 10:06 pm

      Thank you mani, that’s kind!

  38. Joris
    January 3, 2015 / 1:12 pm

    Hi Lorna, during my surfing on the internet seeking for nice blogs I visited your blog… I really like your clothing style and presence! I check your blog from time to time to see what new outfits you added to your collection, All the best from Helmond, Holland… Joris.

    • Lorna
      January 3, 2015 / 1:37 pm

      Thank you very much Joris! I’m really glad you like my blog, a very happy new year to you!

      • February 20, 2015 / 5:32 pm

        i am one of your fans i liked every thing your hair your body your style your outfits and your amazing blog <3

        • Lorna
          February 20, 2015 / 5:34 pm

          Thank you so much <3

  39. February 21, 2015 / 7:22 pm

    please lorna never stop creating outfits i am absolutely in love with this blog i wanna say thank you for the inspiration

    • Lorna
      February 21, 2015 / 8:52 pm

      I wouldn’t, don’t worry! It’s my life and passion!

  40. February 21, 2015 / 11:43 pm

    do you have a youtube channel and if not why not i will be very happy if you did bcz you are my favourite fashion blogger

  41. February 21, 2015 / 11:58 pm

    niiiiiiiiiiice i am from Morocco and my mom my sister and my best friend agree that you have the cutest style ever so here in morocco you have already 4 fans

    • Lorna
      February 22, 2015 / 12:18 am

      That’s really kind of you, thank you so much! It’s always nice to meet new fans! Do you keep up to date with my new posts that I make each time and follow me on Instagram too?

  42. February 22, 2015 / 7:40 pm

    could you please make a lookbook about how to style blazers

    March 30, 2015 / 5:41 pm


    I was just looking at a pair of strassed shoes to get ideas for the ones I have been working on and I saw that your last name was Burford… my great great grandparents were from England and I have never seen anyone else with the last name Burford so I had to say hi because I thought it’s possible we could be related somehow! What a coinsidence

    • Lorna
      March 30, 2015 / 5:43 pm

      Hi! That’s funny πŸ™‚ Nice to meet you! It’s not an overly common name over here in England either, so it’s possible πŸ™‚

    March 30, 2015 / 6:46 pm

    I didn’t mean to bother you with that information by the way.. I just thought it was interesting since I am from pennsylvania and I did the whole ancestory.com thing before and learned my family was from England but I gave up because I didn’t have a lot of time to really get into the research part of it… by the way, I am loving your style

    • Lorna
      April 1, 2015 / 9:44 pm

      Thank you! It wasn’t a bother, it’s always interesting to learn new things! I’m really glad you like my site! Sorry it took a while to reply, your message ended up in spam.

  45. Ellie
    August 8, 2015 / 11:19 am

    Wow ur amazing

    • Lorna
      August 8, 2015 / 11:31 am

      That’s very kind of you! Thank you!

  46. JACK
    March 22, 2016 / 9:03 am

    So beautiful

    • Lorna
      March 22, 2016 / 11:13 am

      Thank you!

  47. April 7, 2016 / 1:38 am

    can i ask u about your weight and height thanks in advance

    • Lorna
      April 7, 2016 / 11:09 am

      Of course, I’m 5ft 5 inches tall and 9 stone exactly, which is around 125 pound.

  48. April 11, 2016 / 6:10 pm

    Hi Lorna, your new site design is fabulous, congratulations! Love your new hair cut and color too, beautiful. ❀️

    • Lorna
      April 12, 2016 / 1:07 pm

      Thank you so much! Really glad! <3